SodaStream is the world’s largest manufacturer and distributor of home carbonation systems. Following the launch of their global affiliate programme on Affiliate Window, we spoke to Georgia Carrano, Digital Marketing Manager, SodaStream to find out more about what SodaStream offers publishers wishing to work with the brand.
SodaStream machines were popular during the 1970s and 1980s in the UK, and as such, evoke a nostalgic feeling. How is SodaStream aiming to stay current forty years later?
Many people had a SodaStream when they were a child and are looking to replicate the fun experience with their own children. It’s not just about the fun anymore, consumers are also looking for a kitchen appliance that meets the demands of modern day living, – practically and efficiently. SodaStream allows you to make fresh sparkling water and great tasting fizzy drinks directly from the tap, saving you money and plastic bottles. It’s convenient too and eliminates the need to lug bottles home from the supermarket, worry about finding storage space at home, or dispose of empty bottles.