We would like to share an update on the recent issues you have experienced from Thursday, 26th June 2014 – Tuesday, 1 July. Throughout the past week, we’ve been encountering unusually high spikes in traffic which has caused severe disruption to our interface, website, blogs, and transaction processing. These issues were the result of a DDoS attack on our website and hosting infrastructure.
Once the attack was identified, our teams were able to re-route all traffic via our anti-DDoS partner. Currently all systems have been restored and all issues resolved, however some limited disruption or intermittent access to the interface may persist for some users as the attacker changes the nature of the attack and we respond.
We’re keeping a close eye on all systems and have every resource working to ensure the issues don’t arise again. We have additional protection in place to prevent future DDoS attacks and will continue to implement long-term protection plans.
In an effort to more quickly notify our clients and partners, we are looking to implement an early alert system to notify everyone of any issues as soon as they arise. We are working on a solution to address this and will keep everyone updated on the progress of this new feature. Additionally we have created a new Twitter account specifically to highlight important issues, downtime, delays or any other imminent concerns. Please follow @AffwinAlerts for these updates.
Should anyone have concerns regarding ongoing issues or how this has affected them, please don’t hesitate to contact us.
Please accept our sincere apologies for the inconvenience caused. We really appreciate your patience and understanding while we worked to resolve these issues.
Affiliate Window’s June 2014 mobile data is drawn from over 2.5m network transactions across 1,600 advertisers spanning the retail, travel and telecoms sectors in the UK, US, CA and IE. Clients we work with include John Lewis, Marks & Spencer, Sky, British Telecom and lastminute.com.
Working with around half the top 100 retail brands in the UK as well as over 1,000 SMEs allows us to build a comprehensive picture of the mobile landscape.
June Mobile Performance
35.58% of traffic originated from a mobile device – up from 34.32% in May
18% of traffic came from a smartphone – up from 17.36% in May
30.86% of sales originated from a mobile device – up from 30.59% in May
11.15% of sales came from a smartphone – up from 10.99% in May
Mobile traffic converted at 4.25% – up from 4.10% in May
Mobile Average Order Value (AOV) was £67.98 – down from £70.45 in May
24,000 sales each day originated from a mobile device (smartphone and tablet)
8,650 of these were through a smartphone
391 clicks originated from a mobile device every minute
360 sales were generated through a smartphone each hour
21% of revenue generated for our advertisers in June was through a mobile device
Individual Device Trends
Android smartphones accounted for 25.21% of smartphone traffic and 25.14% of sales
Android tablets accounted for 28.42% of tablet traffic but only 16.24% of sales
Tablet devices converted at 6.28% while smartphones dragged down the overall mobile conversion rate – converting at 3.03%
iPad typically converts at 3% above Android tablets
iPad users not only convert at a much higher rate than their Android counterparts, but also spend significantly more when they do
If you are interested in seeing more detailed information on the above, comprehensive coverage of our monthly mobile stats can be found here.
Register your interest in our monthly mobile data by emailing the team: firstname.lastname@example.org
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Firstly, let me apologise to all users for some of the issues you have all experienced over the last 24 hours. Yesterday morning we started receiving traffic levels that were way outside of our normal operating parameters, which caused issues serving requests via one of our datacenters.
This caused services such as the interface, datafeeds and the serving of images and banners to be disrupted. While the routing of clickthroughs was prioritised and most of this traffic continued to be supported some users may have experienced issues with clickthroughs. We are still assessing the extent of these issues and will provide a further update to those affected in the coming days.
The source of the disruptive traffic has been blocked out and several preventative measures have been implemented. However, we are continuing to manage abnormal amounts of traffic to the network. Currently all services are up and running, however some limited disruption to services such as the interface may persist today as we work to resolve the issues fully.
Should anybody still be concerned about ongoing issues or how this has affected them then please don’t hesitate to contact me directly – email@example.com
Please accept my apologies for the issues.
Affiliate Window | Client Services Director
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Following the revamp of our website and Wiki page, we’ve given our weekly publisher newsletter a much-needed makeover.
Not only have we made it easier on the eye, we’ve also condensed the content to ensure our publishers can access the latest industry news, tips, programme launches and offers with limited scrolling.
What’s more, we’ve restructured our placements to bring you the nine strongest promotions from our advertisers each week. The top offers will be allocated Editor’s Pick and Offer of the Week, whilst month-long publisher incentives will receive the Advertiser of the Month spot. Check out our first new-look newsletter here.
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