Publisher Newsletter 12th August 2014

August 12th, 2014

>Enter our ‘Best Back 2 School Advice’ publisher competition!

>2015 Blue Book Top 20 Networks Survey Now Open!

>Don’t miss offers from TripAdvisor, LED Hut, & more

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Best Back 2 School Advice – Back to School publisher competition

August 11th, 2014

Harry Potter, Ferris Bueller’s Day Off, School of Rock, Grease – some of the best films were based in and around going to school. That’s why to celebrate (or mourn!) the ‘Back to School’ promotional period, we’ll be posting the best advice one-liners from our favourite school movies on our Facebook page – and we want to hear yours!

For your chance to win one of three awesome prizes to help get you and your family ready to go back to school, simply like the Affiliate Window Facebook page and comment on our photos with your favourite school advice quote from a film or TV show.


1st Prize – The first prize winner will start the Back to School season in style, as not only will they will win a £50 voucher for Topman, they’ll also receive a pair of the hottest kicks of the moment – Nike Air Max 90s in black from JD sports.

2nd Prize- Studying and homework will become less of a chore for the second prize winner as they will receive the chic Cato desk from Habitat’s Back to School range, available in red and white. That’s not all, they’ll also receive a £50 voucher to spend at online kids department store Smallable to kit out the little ones in top-quality attire.

3rd Prize- There’s no such thing as a booby prize with Affiliate Window! The third prize winner will get their hands on a bag of their choice (up to £50) from Schuh PLUS £50 worth of stationery goodies from WHSmith to ensure they’re all kitted out for September.

The competition will run from Monday 11th August, ending midnight Sunday 17th August. Each comment including a quote will count as an entry and Affiliate Window publishers can enter as many times as they like.

We’re kicking off the competition with the infamous Plastics’ advice to new girl Cady Heron in Mean Girls:

“On Wednesday’s we wear pink!”

Mean Girls

Head on over to our Facebook page now to share your Best Back 2 School advice one-liner with us :-)

Good luck!

Terms and Conditions

• Competition runs from 10.00 GMT Monday 11th August to 23:59 GMT Sunday 17th August 2014

• The Affiliate Window team will choose the top three entries that will win 1st, 2nd and 3rd place prizes respectively

• The judges’ decision is final

• You must have an Affiliate Window account to enter 

• Entrants must ‘Like’ the Affiliate Window Facebook page to be counted

• Inappropriate entries or those containing profanity will not be accepted

• Affiliate Window reserves the right to disqualify any entrant who has broken the competition T&Cs

• Affiliate Window reserves the right to amend these rules at any time

• Winners must be available for us to contact on Monday 18th August to confirm delivery details

• Winners need to be aged 16 or over

• There are no alternative prizes

• The competition is not open to any employees of Digital Window

• No responsibility can be accepted for entries which are not properly received due to communications beyond our control

• If you have any questions about this competition, please contact

Publisher Spotlight: vouchercloud

August 6th, 2014

VC Logo Grey hi-resForgot to look up vouchers before you left the house? Fear not, as vouchercloud delivers the best local deals straight to users, whenever and wherever they like. From dining out and shopping, to hotel stays and cinema tickets, vouchercloud has helped consumers save over £90million. Launched in February 2010, the award-winning smartphone app has been downloaded over four million times in the UK, whilst their website houses thousands of online shopping offers, making vouchercloud the UK’s most used multichannel money-saving brand.
Backed by investment from Vodafone, vouchercloud branched out to Europe in 2012 and is now live in 17 countries including; The Netherlands, Germany, France, USA and Russia providing visibility in global markets.


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Publisher Newsletter 6th August 2014

August 5th, 2014

>Keep up to date with our Monthly Mobile Update!

>Catch up on what went down in the 2014 Supergames!

>Don’t miss offers from Sarenza, TAP4Offers, Monstersupplements & more

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SuperGames 2014: Who won this year?

August 5th, 2014

supergames2014_emailWith the Football World Cup, Wimbeldon and The Commonwealth Games all a distant memory, the performance marketing industries athletes were looking for somewhere to get their sporting fix. Enter SuperGames 2014!

At Canary Wharf’s Play On Sports, the industry’s toughest and most competitive contenders, including 7thingsmedia, Vouchercloud, PriceGrabber and O2 came together to battle it out and take home glory to their offices.

All eyes were on the Winners trophy as soon as the players arrived. Each we’re given a complimentary MyProtein water bottle from The Hut Group to prepare for the three gruelling hours ahead.

The tournament kicked off with a sea of team branded shirts spread across the five different sports: netball, football, bowls, table tennis and the highly anticipated, dodgeball.

There was some fierce but fair rivalry taking place across all courts, particularly football and dodgeball. A highlight of the day was the all-in-one ‘last man standing’ game of Dodgeball… where all players from the day battle it out solo to find the, well, last man standing.

Towards the end of the day it became apparent that our very own team the aptly named “AWinners” had taken the lead much to our own surprise. As controversial as it seems, rest assured there was no match fixing within a 100 mile radius of the games ;) DSC_1461netballDSC_1503

The final standings were:

1. AWinners (Affiliate Window)

2. Quidco

3. MoniTigers (Monitise)

4.Cloudia Winkleman (VoucherCloud)

5. Guns, Drugs and Money (GDM)

6. Hoops I did it again (Yieldify)

7. Telefonicats (O2)

8. Now TV

9. Ve Are The Champions (Ve Interactive)

9. PG Galacticos (PriceGrabber)

11. In tribute to lost brogues (The Hut Group)

12. In the B-A-G (BuyAGift)

13. Optimus Performance Marketing

14. TopCashback of the net

15. Zanox Global Destroyers

16. Mish Mash

17. Freemax Mafia (Freemax Media)

18. The Ludes (7thingsmedia)


MyProtein kindly donated a hamper of protein powder, a protein shaker, energy bars and supplements to the winning team, who were also gifted the prized gold trophy. There were also prizes by way of champagne and jugs of beer for 2nd & 3rd place, and the last man (Edwyn McFarlane) and woman (7thingsmedia’s Kat Shaw) standing. Lastly, the ominious wooden spoons we’re reluctantly received by The Ludes.

After the winners were announced, it was time to head to the Henry Addington pub for the after party. War stories were exchanged over some well deserved deep fried food (guilt free of course) and plenty of beers to ‘rehydrate’.DSC_1520

When we asked last year who would rob the reigning champions, GDM’s Guns, Drugs and Money of their trophy, we certainly didn’t think it would be our very own team! So the question remains, who thinks they can pinch it from our (somewhat tight) grasp next year?!

I just wanted to drop a note from everyone on the Quidco team to say thanks to you and the team for organising everything Friday! We had a great day and it was another step up from last year, really appreciate the effort you put in to bring it together. Just gutted we were robbed by you in the final… – Fred Cortvriend, Quidco

A big thank you to everyone who attended this year, and made the effort to get into the #supergames14 spirit. Here’s to #supergames15!

If you were unable to make it, you can see photos from the day on our Facebook page and follow the conversation on Twitter

Monthly Mobile Update – July 2014

August 4th, 2014


Affiliate Window’s July 2014 mobile data is drawn from over 2.5m network transactions across 1,600 advertisers spanning the retail, travel and telecoms sectors in the UK, US, CA and IE. Clients we work with include John Lewis, Marks & Spencer, Sky, British Telecom and

Working with around half the top 100 retail brands in the UK as well as over 1,000 SMEs allows us to build a comprehensive picture of the mobile landscape.

July Mobile Performance

  • 36.05% of traffic originated from a mobile device – up from 35.58% in June
  • 18.10% of traffic came from a smartphone – up from 18% in June
  • 30.68% of sales originated from a mobile device – down from 30.86% in June
  • 11.39% of sales came from a smartphone – up from 11.15% in June
  • Mobile traffic converted at 4.06% – down from 4.25% in June
  • Mobile Average Order Value (AOV) was £67.46 – down from £67.98 in June
  • July Headlines

  • 24,000 sales each day originated from a mobile device (smartphone and tablet)
  • 8,800 of these were through a smartphone
  • 405 clicks originated from a mobile device every minute
  • 366 sales were generated through a smartphone each hour
  • 23% of revenue generated for our advertisers in July was through a mobile device
  • Individual Device Trends

  • Android smartphones accounted for 26.45% of smartphone traffic and 26.10% of sales
  • Android tablets accounted for 30.10% of tablet traffic but only 17.79% of sales
  • Tablet devices converted at 5.86% while smartphones dragged down the overall mobile conversion rate – converting at 3%
  • iPad typically converts at 3 percentage points above Android tablets
  • iPad users not only convert at a much higher rate than their Android counterparts, but also spend significantly more when they do
  • If you are interested in seeing more detailed information on the above, comprehensive coverage of our monthly mobile stats can be found here.

    Register your interest in our monthly mobile data by emailing the team:


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