Affiliate Window Alerts Twitter Account

July 4th, 2014

AffwinalertsYou can already follow Affiliate Window on Twitter @AffWin to receive immediate communication on network issues. However, one of the key pieces of feedback we have received is that some people prefer not to follow us on Twitter, as not all of our communications are relevant to them.

For this reason, we have created a Twitter account dedicated to sending alerts on the status of our systems including interface issues, downtime, delays or any other imminent concerns. Please follow @AffwinAlerts for these updates. If you are already following our main Twitter account any system alerts will also continue to be made here, so no action needs to be taken.

For feedback on any of our communication channels, please get in touch with the team.

Network Update on Recent Interface Issues

July 3rd, 2014

We would like to share an update on the recent issues you have experienced from Thursday, 26th June 2014 – Tuesday, 1 July. Throughout the past week, we’ve been encountering unusually high spikes in traffic which has caused severe disruption to our interface, website, blogs, and transaction processing. These issues were the result of a DDoS attack on our website and hosting infrastructure.

Once the attack was identified, our teams were able to re-route all traffic via our anti-DDoS partner. Currently all systems have been restored and all issues resolved, however some limited disruption or intermittent access to the interface may persist for some users as the attacker changes the nature of the attack and we respond.

We’re keeping a close eye on all systems and have every resource working to ensure the issues don’t arise again. We have additional protection in place to prevent future DDoS attacks and will continue to implement long-term protection plans.

In an effort to more quickly notify our clients and partners, we are looking to implement an early alert system to notify everyone of any issues as soon as they arise. We are working on a solution to address this and will keep everyone updated on the progress of this new feature. Additionally we have created a new Twitter account specifically to highlight important issues, downtime, delays or any other imminent concerns. Please follow @AffwinAlerts for these updates.

Should anyone have concerns regarding ongoing issues or how this has affected them, please don’t hesitate to contact us.

Please accept our sincere apologies for the inconvenience caused. We really appreciate your patience and understanding while we worked to resolve these issues.

Kind Regards,
Affiliate Window

Monthly Mobile Update – June 2014

July 2nd, 2014


Affiliate Window’s June 2014 mobile data is drawn from over 2.5m network transactions across 1,600 advertisers spanning the retail, travel and telecoms sectors in the UK, US, CA and IE. Clients we work with include John Lewis, Marks & Spencer, Sky, British Telecom and

Working with around half the top 100 retail brands in the UK as well as over 1,000 SMEs allows us to build a comprehensive picture of the mobile landscape.

June Mobile Performance

  • 35.58% of traffic originated from a mobile device – up from 34.32% in May
  • 18% of traffic came from a smartphone – up from 17.36% in May
  • 30.86% of sales originated from a mobile device – up from 30.59% in May
  • 11.15% of sales came from a smartphone – up from 10.99% in May
  • Mobile traffic converted at 4.25% – up from 4.10% in May
  • Mobile Average Order Value (AOV) was £67.98 – down from £70.45 in May
  • JuneHeadlines

  • 24,000 sales each day originated from a mobile device (smartphone and tablet)
  • 8,650 of these were through a smartphone
  • 391 clicks originated from a mobile device every minute
  • 360 sales were generated through a smartphone each hour
  • 21% of revenue generated for our advertisers in June was through a mobile device
  • Individual Device Trends

  • Android smartphones accounted for 25.21% of smartphone traffic and 25.14% of sales
  • Android tablets accounted for 28.42% of tablet traffic but only 16.24% of sales
  • Tablet devices converted at 6.28% while smartphones dragged down the overall mobile conversion rate – converting at 3.03%
  • iPad typically converts at 3% above Android tablets
  • iPad users not only convert at a much higher rate than their Android counterparts, but also spend significantly more when they do
  • If you are interested in seeing more detailed information on the above, comprehensive coverage of our monthly mobile stats can be found here.

    Register your interest in our monthly mobile data by emailing the team:


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    Interface Issues Update

    June 27th, 2014

    Hi All

    Firstly, let me apologise to all users for some of the issues you have all experienced over the last 24 hours. Yesterday morning we started receiving traffic levels that were way outside of our normal operating parameters, which caused issues serving requests via one of our datacenters.

    This caused services such as the interface, datafeeds and the serving of images and banners to be disrupted. While the routing of clickthroughs was prioritised and most of this traffic continued to be supported some users may have experienced issues with clickthroughs. We are still assessing the extent of these issues and will provide a further update to those affected in the coming days.

    The source of the disruptive traffic has been blocked out and several preventative measures have been implemented. However, we are continuing to manage abnormal amounts of traffic to the network. Currently all services are up and running, however some limited disruption to services such as the interface may persist today as we work to resolve the issues fully.
    Should anybody still be concerned about ongoing issues or how this has affected them then please don’t hesitate to contact me directly –

    Please accept my apologies for the issues.

    Kind Regards

    Anthony Clements
    Affiliate Window | Client Services Director

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