Two years ago e-consultancy published findings from the very first Affiliate Census.  The results, compiled from over 1,500 responses, identified;

• a significant influx of new affiliates during 2006
• agreement that insufficient quality & quantity of links inhibited programme performance
• the majority of respondents did affiliate marketing in their spare time

Have things changed?  Certainly there is a much greater reliance on affiliate across the whole digital marketing spectrum and there appears to be a far higher degree of professionalism amongst the affiliate community, but what are the hard facts?

The 2009 Affiliate Census starts here.  Please take five minutes out of your day to follow this link and complete the 2009 census.  This is our industry and everything we do to raise its profile increases the opportunities for all involved.

E-consultancy will send all respondents a copy of the results in February.  I’m sure you are as intrigued as we are to learn what the industry has to say about itself this time around.

Please take part

David Hall
Partnerships Director
Affiliate Window

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This entry was posted by David Hall on Wednesday, January 7th, 2009 at 3:21 pm and is filed under Network News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.