Archive for July, 2016

Roundtable write-up: Marketing Digital Exchange

Written by Claire Mullan on . Posted in Events, Network News, PR & Press Releases

shutterstock_410941717This week’s edition of Campaign Magazine features the roundtable we hosted at the Marketing Digital Exchange event.

Affiliate Window gathered digital professionals from brands and agencies for a fast-paced roundtable, discussing how brands can run a best-in-class affiliate programme – including future industry trends.

Titled ‘Being human: the secret to affiliate marketing success‘, the piece features input from All Saints, Leon and RSA/More Th>n, it considers content strategies, metrics to define success and the marketer’s relationship with affiliates. Affiliate Window’s Account Director Paul Stewart gave examples of successful content strategy, whilst Global Client Strategy Director Kevin Edwards gave examples of the importance of data in decision-making.

Click here to read the full article.

SuperGames2016 Challengers: 7nationarmy

Written by Ed Lake on . Posted in Events

SuperGames  is the fiercest annual sporting event on the performance marketing calendar, the date is set, intense team training has started – take a look  below at this year’s contenders for the trophy!

You can also keep up to date using our #AWSuperGames16 hashtag on social media.

Team Name
7nationarmy
Team Colour
Blue
Describe Team in 3 words
7 Nation Army (says it all)
Sport most likely to win on the day
Dodgeball
Random Fact about the team
We are doing our preseason abroad

SuperGames2016 Challengers: Fash-letics

Written by Ed Lake on . Posted in Events

SuperGames  is the fiercest annual sporting event on the performance marketing calendar, the date is set, intense team training has started – take a look  below at this year’s contenders for the trophy!

You can also keep up to date using our #AWSuperGames16 hashtag on social media.

Team Name
Fash-letics
Team Colour
TBC (Fashionably Late)
Describe Team in 3 words
hand eye dis-coordination
Sport most likely to win on the day
is there a dressing up race?
Random Fact about the team
Most of our team have never played any of the sports in the Supergames. Hoping to have beginners luck!

SuperGames2016 Challengers: Bodes’ Babes

Written by Ed Lake on . Posted in Events

SuperGames  is the fiercest annual sporting event on the performance marketing calendar, the date is set, intense team training has started – take a look  below at this year’s contenders for the trophy!

You can also keep up to date using our #AWSuperGames16 hashtag on social media.

Team Name
Bodes’ Babes
Team Colour
Light green
Describe Team in 3 words
No Comment
Sport most likely to win on the day
Beer Pong….if not then Bowls
Random Fact about the team
This is our first AWin games to help combat our suffering from cherophobia.

SuperGames2016 Challengers: 100 Metre Dashback

Written by Ed Lake on . Posted in Events

SuperGames  is the fiercest annual sporting event on the performance marketing calendar, the date is set, intense team training has started – take a look  below at this year’s contenders for the trophy!

You can also keep up to date using our #AWSuperGames16 hashtag on social media.

Team Name
100 Metre Dashback
Team Colour
Black
Describe Team in 3 (or 5) words
Hard-working, Alpha male. Jackhammer. Merciless. Insatiable
Sport most likely to win on the day
Dodgeball
Random Fact about the team
Despite having no player over 6 foot, TopCashback once went 3 years undefeated at netball.

SuperGames2016 Challengers: zanox your socks off

Written by Ed Lake on . Posted in Events

SuperGames  is the fiercest annual sporting event on the performance marketing calendar, the date is set, intense team training has started – take a look  below at this year’s contenders for the trophy!

You can also keep up to date using our #AWSuperGames16 hashtag on social media.

Team Name
zanox your socks off!
Team Colour
Orange
Describe Team in 3 words
Global, Magic, Unique
Sport most likely to win on the day
Football!
Random Fact about the team
Orange is the new black