Archive for August, 2013

Publisher Competition: What’s living in YOUR bag?

Written by Jasmin on . Posted in Competitions

OWhether it’s been six weeks of heaven, or even more like hell if you’re a parent, it’s finally time to get back to school!

We all have those fond memories of packing our bags with brand spanking new school supplies in anticipation for the first day of school. So as an ode to nostalgia, we’re inviting you to share the one thing we’d always find in your bag as part of our Back to School competition. From the essentials to the random, the unusual, to the downright weird, we want to know!

In return, we have some fantastic prizes up for grabs, courtesy of Ryman and the Great Little Trading Co, to help ease the pain of getting back into the studious swing of things:

• 1st prize: A swish Filofax Pennybridge iPad case and organiser in black, plus a high quality pin up notice board, complete with ledger to keep all your essentials in one place.

• 2nd prize: We have the same Filofax in purple along with a Spinning Desk Organiser– a very useful and fun gadget to take pride of place on any desk.

• 3rd prize: This handy Book Caddy where you can store the family’s favourite reading material. It also comes with a carrier handle so you can conveniently move it around the house with you!

To enter, all you need to do is ‘Like’ us on Facebook and leave a comment on our wall.

Increase your chances of winning and gain yourself additional entries by following us on Instagram and Pinterest also. And while you’re in the neighbourhood, feel free to share an image of your item with the hashtag: #1thinginmybag.

So what are you waiting for?  Show us your contents :)

a Rafflecopter giveaway

Terms and Conditions

Competition runs from 09:30 (GMT) Friday 23rd August 2013 to 00.01 (GMT) Monday 2nd September 2013

Affiliate Window Launches MyAW

Written by Jasmin on . Posted in Network News, PR & Press Releases

Affiliate Window is pleased to announce the release of its new Google Chrome extension for publishers, MyAW.

MyAW adds a button to the Chrome toolbar which can be used when a publisher visits any Affiliate Window advertiser site, whether they are joined to the programme or not.

Publishers can:

• Join programmes

• Quickly generate shortened tracker links

• ‘One-click’ share links on Twitter, Facebook and Google+

• Generate custom URLs

• Generate links to specific product pages

In addition, the extension shows all the latest consumer offers from our system and will highlight the exclusive vouchers available to publishers.  For those publishers with multiple accounts, ‘one-click’ account switch functionality has been added for ease of use.  The plugin also offers a ‘one click’ deeplink generator.

Publisher quote:  “MyAW is THE Chrome extension every publisher should have.  It’s innovative, simple to use, provides great functionality and is far more advanced than other networks.  Great work, Affiliate Window.”

Remi Chkaibane, Head of Product at Affiliate Window says: “We want to provide publishers with a simple way of promoting products from the brands they love. Our goal is to make Affiliate Marketing easier for publishers. This extension is the first of many steps that will make this possible, as users will be able to find discount codes and build links as they browse, without needing to log in.”

MyAW is downloadable from the Chrome store and available now.

For further information or any questions regarding the new plugin, please contact the Affiliate Window Product Team.

Publisher Spotlight: Dealchecker

Written by Jasmin on . Posted in Publisher Spotlight

dealcheckerspotlightDealchecker is an independent service that makes finding a great travel deal quick and easy. Comparing prices between the very best online travel brands across all verticals (flights, hotels, holidays and car hire), the site offers a go-to travel resource for web-savvy holiday hunters. With over 10 million site visits per month and a subscriber base of 1.4 million to their weekly newsletters, Dealchecker.co.uk forms an integral part of the largest travel comparison business in Europe – the Easyvoyage Group.

How does it work?

The service offers 3 main products –a travel comparison engine, weekly newsletters and display advertising:

- Competitive comparative service: This search tool allows consumers to check dozens of UK travel providers with one search, comparing prices between the very best online travel brands across all verticals.

Newsletter: This includes a weekly selection of exclusive travel deals and offers, delivered directly to the inbox of 1.4 millions opt-in subscribers. Working towards the advertiser’s objectives, this communication platform offers the option of sending out travel offers in the form of real deals, newsflashes or editorial.

Stand out display advertising: Dealchecker provides the option for digital banner adverts including MPU’s, leader boards and skyscrapers, with the intention to maximise attraction and encourage the user to click.

dealsWhat else do you need to know?

- Dealchecker subscriber preferences change with seasonality and so it is important to use multivariate testing periodically, to keep travels offers fresh and results high in regards to conversion.

- The platform features a new video integration element in the landing page, engaging customers and allowing for advertisers to differentiate themselves from the competition. Adding video to email marketing also boosts interaction in regards to email open rates.

- Newsflashes sent via solus emails are very successful in promoting brand awareness, quick sales, inspiration and encouraging spontaneous bookings. Clients who run these types of campaigns often include British Airways, Emirates, and Qatar Airways.

- On top of the product offerings of an interactive communication platform, SEO Display and newsletters – social media exposure is also available to boost offers (Facebook, Twitter and Google+).

To learn more about the programme and how you can partner with Dealchecker, please contact Senior Business Development Manager, Crisna Hai.

C0NN3CT rings in as a success!

Written by Harri on . Posted in Events

Connect Front Page

As m-commerce, fibre optic broadband and 4G continue to play an increasingly important part in performance marketing, C0NN3CT — our annual telecoms sector event, set the right mood to bring together targeted publishers and key brands such as BT, EE, Plusnet and 02 for a day of fruitful networking.  Where better to host C0NN3CT 2013 than the stunning Grand Connaught Rooms? Nestled in the heart of Central London, we opted for the lavishly decorated Crown and Cornwall suites for an added dose of glamour.

Account Directors Simon Connect 1Hofmeister and Daniel Fernandes kicked off the proceedings with an in depth presentation entitled “A Network’s Perspective on the Past, Present and Future of the Telecoms Industry.” Featuring data from our tracking reports, Simon and Daniel provided valuable insights into the telecoms sector, highlighting key findings. Sound bites included ‘the adoption rate of fibre through affiliates is over-indexing the national average’ and ‘around 97% of mobile transactions involve only 1 affiliate referral’.  The presentation was followed by a short demo of mobile opportunities from our Senior Mobile & Emerging Channel Specialist Hatice van Leeuwen, who discussed general trends, mobile device splits, future developments and more.