Archive for November, 2009

Style Meets Substance at Online Fashion Event

Written by Lisa Chaikin on . Posted in Events

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Yesterday saw Affiliate Window’s first ever Fashion Focus event; featuring the latest trends and products from 27 high-street fashion retailers. You can view photos from the day on our Facebook page.

The day began with a Fashion Expo where each merchant hosted an individual boutique showcasing their favourite products of the season. Accompanied by fashion affiliates and industry bloggers, the event continued with guests sharing insights on the hottest styles, digital developments within the fashion industry and a discussion panel debating an array of affiliate marketing hot topics.

“Working with affiliates has always been a no-brainer to me, but I feel a lot of people still don’t understand the benefits, or have reservations about how it will work for their brand. Events like Fashion Focus are great for bringing people together so these questions can be answered. Editorial sites can’t survive on advertising alone, so affiliate partnerships have never been more important”, said Gemma Cartwright, Editor of The Nod.

Fashion publishers Skimlinks, OSoYou, and Style Compare gave exciting and informative presentations on what to expect in 2010, including tips for merchants on ways to maximise the benefits of their affiliate programmes.

Esther Wrigley, Affiliate Manager at Boden added, “The Fashion Focus event was not only a great platform for us to meet and discuss ideas with our top affiliates, but also gave us the opportunity to speak with other brands and find out more on what’s working for them. We picked up some great hints and good contacts from the day and hope to implement these to improve our programme on Affiliate Window.”

After a few glasses of champagne and an afternoon of networking, the charity raffle commenced with prizes donated by a number of the participating merchants. As Corporate Partners with The Princes Trust, all monies raised at the event went towards their work supporting disadvantaged and underprivileged young people across the country.

Kevin Edwards, Strategy Director at Affiliate Window continued, “Events like this are vital in strengthening the relationship between affiliates and merchants. By enabling key fashion affiliates to showcase their businesses and plans for 2010 to some of the leading high street and online clothing brands, we’re well placed to ensure everyone is ahead of the curve next year. We’re finding our merchants are increasingly looking for innovative solutions and further engagement with the affiliate channel; Fashion Focus is a fundamental part of facilitating those opportunities”

For more information please contact:
Lisa Chaikin
PR Manager, Affiliate Window

e: lisa.chaikin@affiliatewindow.com
t: 020 7553 0333

Calling all Fashion Affiliates

Written by Lisa Chaikin on . Posted in Network News

fashion_focus_logo_150x80Affiliate Window are hosting an event on November 19th called Fashion Focus, where we will be accompanied by Online Marketing Managers or equivalents from 27 high-street fashion retailers.

The agenda will consist of sharing insights on latest trends, up-to-date news, and the affiliate marketing challenges faced by the fashion industry plus the day will begin with a “Fashion Fair” where each merchant will host their own boutique showcasing their favourite products!

We currently have 5 places available for any relevant fashion affiliates interested in attending; the running order for the day is below along with full venue details.

Agenda:
10.00am – 10.30am Merchants arrive at Imbibe bar to set up
11.00am – 11.30 am Affiliate arrival and welcome drinks
11.30am – 12.30pm Fashion Focus Bazaar (Product Showcasing)
12.30pm – 1.30pm Lunch
1.30pm – 2.30pm Affiliate Presentations
2.30pm – 3.00pm Discussion Panel
3.00pm – 4.00pm Networking and Entertainment
4.00pm – 4.30pm Princes Trust Giveaway
4.30pm onwards Drinks & Canapés

Location:
Imbibe Bar
173 Blackfriars Rd
London, SE1 8ER

If you are interested in networking with some of the UKs largest fashion retailers and learning more about what effects their industry, please contact Claire Baker asap at Claire.baker@affiliatewindow.com or 0207 553 0410 to secure a space.

Lisa Chaikin
PR Manager

The Top 100 Affiliate Marketing Companies

Written by Lisa Chaikin on . Posted in Network News

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In association with the a4uexpo, there is a recently launched AFFILIATE ONLY annual survey, The Top 100 Affiliate Marketing Companies.

With a resource that identifies the leading affiliates operating in the space each year, the results of the Top 100 Affiliate Marketing Companies Survey (top100amc) aim to provide the industry with an unbiased view on the top affiliate businesses working across the entire channel as well as within vertical business sectors.

Kevin Edwards, Strategy Director at Affiliate Window says; “As more and more affiliates establish themselves as fully fledged and viable businesses so it’s important to showcase their successes. This survey will hopefully illustrate the sheer breadth and dynamism of some of the biggest affiliates in 2009.”

It’s free, quick, and simple to enter your affiliate company into the survey. For further information and details on how to enter, check out The Top 100 Affiliate Marketing Companies website.

Lisa Chaikin
PR Manager

AW’s Technical Support Instant Messenger Service

Written by Lisa Chaikin on . Posted in Network News

Affiliate Window has launched a real-time communication service for technical queries that need a simple and quick answer. This handy feature will not replace our existing support ticketing system, but will run in conjunction with it, answering queries such as “I’ve forgotten my password”, “Where in my account do I find merchant banners?” and “When is the next AW payment run”. It will allow merchants, affiliates and agencies to drop the technical support team a brief message and receive an immediate reply.

We are active on two instant messaging chat service websites, please add us to your list of contacts:

MSN: support@affiliatewindow.com
AIM: AwinSupport

We look forward to hearing from you!

The Princes Trust Celebrate Success Awards

Written by Lisa Chaikin on . Posted in Events

george and manonThe Prince’s Trust Celebrate Success Awards honour the accomplishments of underprivileged young individuals who have succeeded against the odds, improved upon their chances in life and had an encouraging influence on their community all through the support of the charity.

This event is one of the key activities in their yearly calendar and is an opportunity to listen to various inspirational stories of people supported by The Trust as well as acknowledging the exceptional dedication of the individuals and partner organisations who assist their hard work. Affiliate Window have been invited along to this prestigious event in recognition of their fundraising efforts earlier this year.

In October, two of Affiliate Window’s most beloved and dedicated staff members, George Fletcher and Manon Dave, challenged themselves by embarking on an incredible two-week charity expedition through India in an effort to experience first-hand the ways of life in areas such as Goa, Mumbai, Dehli, Shiani, Agra, Jaipur and Ahmedabad. They had some extraordinary experiences which you can read about on their blog and at the same time they managed to personally raise an incredible £1,191.00 in donations.

George and Manon are excited to be attending the Celebrate Success Awards and said “We were truly inspired by the work The Prince’s Trust put in, and the stories of the young people they’ve helped over the years. There was an overwhelming urge for us to do whatever we could to help out, and the journey through India seemed a natural choice as soon as the idea was conceived. It was an experience of a lifetime, and we hope that the money we raised will allow the Trust to continue to help in the development of young people throughout the country. We would also like to say a special thank-you to  MeanAndGreen.com, Blacks.co.uk, and SimplyHike.co.uk for donating essential pieces of equipment for our trip.”

CEO Kevin Brown said “At Affiliate Window, we are sincerely committed to the cause of The Princes Trust and I’m really proud of the guys for their determination, dedication, and unbelievable achievement. It was an arduous challenge for them to undertake on their own accord and they did incredibly well.”

Though their adventurous journey has come to an end and they have safely returned back to the UK (and more importantly to the office!), it’s not too late to donate via their JustGiving page. Any amount is greatly appreciated and will be put to excellent use.

To learn more about The Princes Trust and see how you can become more involved, visit their website today.

Lisa Chaikin
PR Manager