Affiliate Window Launches Cross-Device Tracking

Written by Sarah on . Posted in PR & Press Releases

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Affiliate Window is delighted to announce cross-device tracking to the network.

In 2014, a small group of early adopters, including Shop Direct and The Hut Group have paved the way for the development of this technology, and their publishers are already benefiting from cross-device tracking.

In what we believe will be a significant industry innovation, advertisers and publishers across the network now have the ability to track and be rewarded for transactions made on more than one device.

Our cross-device solution combines with our tracking technologies to ensure Affiliate Window remains the benchmark for innovation in the performance industry.

Google Mobile Optimisation

Written by Sarah on . Posted in Mobile, Publisher Tips

image001As well as flagging ‘mobile-friendly’ websites in their search results, from 21st April, Google will impose search penalties on any sites that it does not deem to be mobile friendly.

This means that advertisers and affiliates without mobile optimised websites could find their search rankings taking a hit as Google continues its focus on the mobile optimised journey.

If you are concerned that your website might fall foul of Google’s new search preferences for mobile-friendly sites there are a few important steps you can take to help prevent major issues and get mobile-optimised as quickly as possible.

Affiliate Marketing Success Stories – Chris King, The Train Hacker

Written by Sarah on . Posted in Interview

trophyAs part of our ‘Has Affiliate Marketing Changed Your Life?’ campaign, we’re asking publishers to share their success stories, to help highlight the benefits that being part of our industry can bring to budding entrepreneurs.

We’ve featured some great stories so far and this week Chris King (@chrispking), a digital strategist in the travel sector and owner of several websites including his latest travel project The Train Hacker, shares his journey with affiliate marketing.

Have Your Say At The 2015 Performance Marketing Awards

Written by Sarah on . Posted in Network News

voting-industry-choice-badgeAffiliate Window made a commitment at the start of 2015 to all our affiliates and advertisers: to deliver unbeatable affiliate marketing solutions.

This objective has been the driver for a number of product releases and network enhancements over the past 12 months that we hope you’ll consider when casting your vote for Industry Choice of Network Partner at this year’s Performance Marketing Awards.

Introducing Centrepoint as Affiliate Window’s Corporate Charity for 2015

Written by Sarah on . Posted in Charity

centrepointFollowing a successful three year partnership with The Encephalitis Society, we’re pleased to introduce Centrepoint as our new corporate charity partner for 2015.

Over 80,000 young people (aged 16-25) experience homelessness in the UK every year – and it’s getting worse. In the last four years, the number of young people who have experienced rough sleeping in London alone has doubled. As a company whose majority of employees belong to a similar age group, the charity’s cause struck a chord with our team.